What Is ABA?

What is Applied Behavior Analysis?

Applied Behavior Analysis is an empirically validated science that focuses on the behavior of humans and organizations. ABA therapy applies scientific principles to understand, change, and establish behaviors that are reliable within the environment. The goal of ABA is to help humans live their best life with behaviors that focus on helping them achieve desired goals and outcomes. Within the organization, ABA focuses on the behavior of a team of people and changing the work environment to improve employee performance, workplace culture, and company performance on key metrics such as production, safety, and customer and employee satisfaction.